8 Best Tools for Virtual Real Estate Tours: Why Are Top Agents Racing to Adopt These Now

Virtual real estate tours have become an essential tool for agents and sellers in today’s digital age.

These tours allow potential buyers to explore properties from the comfort of their own homes, saving time and expanding reach for all parties involved.

A virtual reality headset surrounded by a computer, camera, smartphone, tablet, and 3D glasses on a desk

Choosing the right software for creating virtual tours can make a significant difference in their effectiveness and impact. The best virtual tour tools for real estate combine ease of use, high-quality visuals, and interactive features to showcase properties in their best light. By leveraging these technologies, you can create compelling virtual experiences that engage buyers and set your listings apart in a competitive market.

1) Matterport

A virtual real estate tour showcasing Matterport's top 8 tools

Matterport stands out as a leading tool for creating immersive virtual real estate tours.

You can use it to generate high-quality 3D models of properties, allowing potential buyers to explore homes from any location.

With Matterport, you can capture spaces using specialized cameras or even your smartphone.

The platform then processes the images to create a seamless virtual experience.

3D virtual tours offer a realistic representation of properties, giving clients an accurate sense of layout and flow.

This can save you time by pre-qualifying interested buyers before in-person showings.

The platform provides additional features like measurements and floor plans, enhancing the utility of your virtual tours.

You can also add tags to highlight specific features or provide extra information about areas of interest.

Matterport’s versatility extends to both residential and commercial properties.

Whether you’re showcasing a cozy apartment or a sprawling office space, the tool adapts to your needs.

Interestingly, properties with 3D tours have been shown to sell up to 31% faster in some markets.

This can give you a competitive edge in a crowded real estate landscape.

Consider incorporating Matterport into your marketing strategy to provide a cutting-edge experience for your clients.

It’s an investment that can set your listings apart and potentially lead to quicker sales.

2) Zillow 3D Home Tours

Zillow’s 3D Home Tours offer a convenient way to showcase properties virtually.

You can create these tours using the free Zillow 3D Home app on your iPhone 7 or newer model.

To get started, download the app and tap “Start capture.” Choose the iPhone setting and select the room type you’re about to capture.

Hold your phone vertically in front of your chest to take panoramic images of each space.

The app allows you to capture every room in the property, helping potential buyers understand the layout and envision themselves in the home.

This feature is especially useful for out-of-town buyers or those with busy schedules.

If you prefer, you can use compatible 360-degree cameras like Ricoh Theta or Insta360 to create your tours.

These devices can save time and provide high-quality results.

Once you’ve captured all the rooms, the app generates an interactive floor plan.

This additional feature gives viewers a better sense of the property’s flow and dimensions.

Zillow 3D Home Tours are an excellent tool for increasing engagement with your listings.

They allow potential buyers to explore properties at their own pace, anytime and anywhere.

Remember to clean and stage the home before capturing your tour.

A well-presented property can make a significant difference in attracting potential buyers and securing offers.

3) Cupix

Cupix offers a powerful 3D virtual tour platform for real estate professionals.

You can create immersive property showcases using just your smartphone or a 360-degree camera.

The software’s user-friendly interface makes it easy to generate high-quality virtual tours without extensive technical knowledge.

You can quickly capture spaces and stitch together seamless 3D walkthroughs.

Cupix allows you to add interactive elements like tags, descriptions, and media to your tours.

This customization helps potential buyers engage more deeply with the property details.

Real estate agents appreciate Cupix’s ability to generate leads through comprehensive virtual tours.

The platform’s features can help you stand out in a competitive market.

You’ll find Cupix’s pricing competitive, especially considering its professional-grade output.

It’s an excellent choice if you’re looking for a balance between quality and affordability.

The software integrates well with other real estate tools and platforms.

This flexibility allows you to incorporate virtual tours seamlessly into your existing marketing strategies.

Cupix’s cloud-based system ensures your tours are easily accessible to clients.

You can share them across various devices and platforms, maximizing your property’s exposure.

4) iGUIDE

A tablet displaying virtual real estate tours with iGUIDE logo, surrounded by a camera, measuring tape, laptop, smartphone, and VR headset

iGUIDE offers a comprehensive solution for creating precise floor plans and 3D virtual tours.

This tool is designed to capture property details efficiently, making it an excellent choice for real estate professionals.

With iGUIDE, you can create accurate floor plans and virtual tours in a single visit.

The PLANIX camera system allows for swift and precise data capture, streamlining your property documentation process.

You’ll find that iGUIDE provides flexible file types, catering to various needs in real estate listings, construction projects, and insurance claims.

This versatility can save you time and effort when preparing property information.

The 3D virtual tours generated by iGUIDE offer an interactive experience for potential buyers.

These tours can significantly enhance your listings, giving clients a comprehensive view of properties from the comfort of their homes.

Real estate agents can benefit from iGUIDE’s features, as 82% of buyers are more likely to request a tour when listings include floor plans.

This tool can help you meet that demand effectively.

By using iGUIDE, you’ll be able to provide potential buyers with detailed, accurate property information.

This can lead to more informed decisions and potentially faster sales processes.

5) Asteroom

A laptop, smartphone, 360 camera, tripod, measuring tape, laser measure, floor plan software, and VR headset arranged on a modern desk

Asteroom offers an all-in-one 3D tour solution for real estate professionals.

You can create high-quality virtual tours quickly and easily using just your smartphone and their 3D tour kit.

With Asteroom, you’ll produce a 3D dollhouse model and 2D floor plan automatically.

This allows potential buyers to explore properties virtually, saving time for both you and your clients.

The platform’s user-friendly interface makes it simple to capture and upload panoramic images.

You can enhance your listings with 360° image enhancements to showcase properties in their best light.

Asteroom’s tours are compatible with major real estate websites, including realtor.com.

This integration helps your listings reach a wider audience and stand out in search results.

You can highlight specific property features using information tags within the virtual tour.

This allows you to draw attention to unique amenities or recent upgrades that might otherwise go unnoticed.

If you’re short on time, Asteroom offers a network of certified photographers who can create the tour for you.

This option ensures professional-quality results without the need for extensive training or equipment investments.

6) Kuula

A virtual reality headset surrounded by a computer, camera, tripod, and architectural blueprints on a desk

Kuula stands out as a powerful virtual tour software for real estate professionals.

You’ll find its user-friendly interface particularly appealing, especially if you’re new to creating virtual tours.

With Kuula, you can easily craft engaging 360-degree virtual tours of properties.

The platform offers a range of features to enhance your presentations, including interactive hotspots and customizable branding options.

You’ll appreciate Kuula’s flexibility when it comes to sharing your virtual tours.

The software allows you to embed tours on your website or share them directly with clients via various platforms.

Kuula’s PRO plan provides additional benefits for real estate agents.

You’ll gain access to premium support, private posts, and batch upload capabilities, streamlining your workflow.

The software’s VR and WebXR support can give you an edge in presenting properties.

These features allow potential buyers to immerse themselves in the space, creating a more memorable experience.

Kuula’s pricing is competitive, making it an attractive option for both individual agents and larger real estate firms.

You can explore different plans to find the one that best suits your needs and budget.

7) EyeSpy360

A virtual real estate tour with a 360-degree view, including a smartphone, VR headset, camera, tripod, and computer with EyeSpy360 software

EyeSpy360 offers a versatile platform for creating immersive virtual tours of properties.

You can easily showcase homes and commercial spaces using this web-based virtual tour platform.

It allows you to upload 360° photos to craft engaging experiences for potential buyers and renters.

With EyeSpy360, you have the flexibility to use various devices for capturing images.

Whether you prefer a smartphone or a dedicated 360 camera, you can produce high-quality virtual tours.

This adaptability makes it an excellent choice for real estate professionals at different tech levels.

The platform goes beyond simple tours by offering additional features to enhance your marketing efforts.

You can take advantage of social media integration and custom branding options to maintain a consistent professional image across all your virtual tours.

EyeSpy360 provides analytics tools to help you track engagement and understand viewer behavior.

This data can be invaluable in refining your marketing strategies and focusing on what works best for your audience.

For those who prefer a hands-off approach, EyeSpy360 offers a network of photographers who can create tours for you.

This service extends to 2D photography and aerial shots, giving you a comprehensive visual package for your listings.

Pricing for EyeSpy360 is flexible, with tours priced at $1 per 360 image, typically one image per room.

There’s a minimum spend of $15, making it an affordable option for various property sizes and budgets.

8) Ricoh Tours

A table with 8 real estate tools: camera, tripod, VR headset, laptop, smartphone, 360-degree lens, measuring tape, and floor plan

RICOH360 Tours offers a user-friendly virtual tour software tailored for real estate professionals.

This cloud-based service allows you to create high-quality 360-degree virtual tours with ease.

You can use a 360 camera and your smartphone to capture and share immersive property walkthroughs.

The software’s intuitive interface makes it accessible even for those without technical expertise.

RICOH360 Tours goes beyond basic virtual tours.

It also automatically generates high-quality photos and promotional walkthrough videos from your 360° images, saving you time and effort in content creation.

The platform offers various pricing tiers to suit different needs.

You can start with a 2-week free trial to explore its features before committing to a subscription.

One standout feature is the ability to create virtual tour floor plans, which can be particularly useful when showcasing properties.

This tool helps potential buyers better understand the layout and flow of a home.

RICOH360 Tours also provides AI-enhanced technology, ensuring your virtual tours look professional without requiring extensive editing skills.

This feature can help you present properties in their best light, potentially attracting more interested buyers.

Benefits of Virtual Real Estate Tours

A virtual real estate tour featuring 8 best tools, including VR headset, smartphone, tablet, laptop, camera, 3D model, and interactive floor plan

Virtual real estate tours offer significant advantages for both buyers and sellers.

They revolutionize property viewing and streamline the home-buying process.

Increased Reach and Accessibility

Virtual tours for real estate allow you to showcase properties to a global audience.

You can attract potential buyers from anywhere in the world, expanding your market reach significantly.

These tours are available 24/7, enabling interested parties to view properties at their convenience.

This flexibility is especially beneficial for busy professionals or out-of-town buyers.

Virtual tours also make properties more accessible to those with mobility issues or time constraints.

You can provide a comprehensive viewing experience without the need for physical presence.

Enhanced Property Visualization

3D virtual tours offer an immersive experience that flat photos can’t match.

You can explore every corner of a property, giving a true-to-life sense of space and layout.

These tours allow for detailed examination of features and finishes.

Potential buyers can zoom in on specific areas or elements that interest them most.

Virtual staging options let you present properties in their best light.

You can showcase different decor styles or furniture arrangements to appeal to various tastes.

Cost and Time Efficiency

Virtual tours save you time and money by reducing the number of in-person showings.

You can pre-qualify serious buyers before scheduling physical visits.

These tools minimize travel expenses for both agents and potential buyers.

You can conduct initial property viewings remotely, saving on fuel costs and commute time.

Virtual tours also streamline the decision-making process.

Buyers can revisit properties multiple times online, helping them narrow down their choices more quickly and efficiently.

Technical Requirements for Virtual Real Estate Tours

A computer displaying virtual tour software with a 3D model of a house, surrounded by VR headset, camera, and tablet

Creating captivating virtual real estate tours requires specific technical elements.

These components ensure high-quality visuals, smooth performance, and an immersive experience for potential buyers.

High-Quality Camera Equipment

To capture stunning property visuals, you’ll need a professional-grade camera.

A DSLR or mirrorless camera with a wide-angle lens is ideal for interior shots.

For 360-degree tours, consider a specialized 360 camera like the Ricoh Theta or Insta360.

Invest in a sturdy tripod to maintain stability and consistency in your images.

Proper lighting equipment, such as softboxes or LED panels, can enhance the property’s features and create a warm, inviting atmosphere.

Remember to pack extra batteries and memory cards to avoid interruptions during your shoot.

Stable Internet Connection

A reliable, high-speed internet connection is crucial for uploading large image files and running virtual tour software smoothly.

Aim for a minimum upload speed of 10 Mbps to ensure efficient data transfer.

Consider using a mobile hotspot as a backup in case the property’s Wi-Fi is unreliable.

This precaution can save you time and frustration during the tour creation process.

Test your connection before starting the tour to avoid potential issues later on.

Virtual Tour Software

Selecting the right virtual tour software is essential for creating professional, engaging property showcases.

Look for platforms that offer:

  • User-friendly interfaces
  • Customization options
  • VR compatibility
  • Integration with popular real estate listing sites

Popular choices include Matterport, CloudPano, and My360.

These tools provide features like:

  • 3D walkthroughs
  • Hotspot annotations
  • Floor plan creation
  • Analytics tracking

Evaluate different options to find the software that best suits your needs and budget.

Many platforms offer free trials, allowing you to test their capabilities before committing.

Frequently Asked Questions

Virtual real estate tours have revolutionized property marketing.

They offer immersive experiences for potential buyers and streamline the viewing process for agents.

What are the steps involved in creating a virtual real estate tour?

To create a virtual tour, start by planning your photo route.

Clean and stage the property for optimal presentation.

Test your equipment and lighting before capturing high-quality images or video.

Upload your media to your chosen virtual tour software.

Edit and enhance as needed.

Finally, publish and share your tour across various platforms.

Which software is preferred for creating high-quality virtual real estate tours?

Matterport is widely recognized for producing professional-grade virtual tours.

Zillow 3D Home Tours offer user-friendly options for agents.

Cupix, iGUIDE, and Asteroom are also popular choices, each with unique features.

Your choice may depend on your specific needs, budget, and technical expertise.

What are the advantages of using 3D tours for property listings?

3D tours provide a comprehensive view of properties, allowing potential buyers to explore at their convenience.

They save time for both agents and clients by reducing unnecessary in-person viewings.

These tours can showcase spaces effectively, highlighting unique features and giving a true sense of layout and flow.

They also extend your reach to out-of-area buyers, expanding your market.

How can real estate agents leverage virtual tours to enhance property visibility?

Integrate virtual tours into your online listings and social media marketing.

Feature them prominently on your website and in email campaigns.

Use them during virtual open houses or client presentations.

Highlight the convenience and detail these tours offer to set your listings apart.

Consider creating teaser content from tour highlights to drive engagement.

What equipment is necessary for producing a 360-degree virtual property tour?

You’ll need a 360-degree camera or a smartphone with a compatible app like Zillow 3D Home.

A tripod ensures stable shots.

Good lighting equipment can enhance image quality.

For professional-grade tours, consider investing in a DSLR camera with a wide-angle lens.

Software for stitching and editing is also essential.

Are there any cost-effective solutions for real estate agents to offer virtual tours?

Yes, several affordable options exist.

The Zillow 3D Home app is free and works with most smartphones.

Klapty offers budget-friendly plans for creating and sharing panoramic tours.

Consider renting equipment initially or collaborating with other agents to share costs.

Some virtual tour platforms offer free trials, allowing you to test before committing.